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Bulk Mail Move Update
When you are sending Bulk Mail or Business Mail, most circumstances require a move update. It means what does the post office do with the mail if the recipient is no longer at that address and how important is that information to the sender. Types and descriptions below are move updates for letters, flats and
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Setting up a Database
Setting up a database correctly and maintaining accurate records can help produce and also save lots of money when it comes to fundraising or direct mail advertising. Inaccurate records can lead to high database correction costs or even undeliverable mail pieces. Whether its for advertising or fundraising, the key to a great direct mail campaign
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High Resolution Files
Resolution is also known as dpi (dots per inch) or ppi (pixels per inch). It indicates the number of colored dots or pixels that make up one image. The higher the dots per inch/pixels per inch, the greater the resolution and the clearer the resulting final print will be. Resolution is critical when it comes
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Printing with Bleeds
In printing terminology, the bleed is the extra margin on a print product that is meant to be trimmed off when the product is trimmed to its final size. Bleed basically means that the color and graphics on a product “bleed off the page” to ensure continuity of the color to the edge of your
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CMYK vs RGB
RGB color mode combines three colors, Red, Green, and Blue. Your computer monitor, scanner, and digital camera all use a combination of these three colors to produce the final colors. Presses, however, require four different colors, CMYK, to produce the final printed material. Thus, RGB must be converted to CMYK for print. You can